By Moonsail North As a distributed team, #TeamMoonsail has relied on user-friendly video conferencing platforms since we launched. While platforms change often, we regularly use several for different purposes—quick internal chats versus more formal client presentations—so we are always ready…
By Ashlyn Korienek New year, new social media strategy? Influencers and brands across the globe are preparing for 2020, refining their best practices for social media. With increasingly sophisticated content being published to social media platforms around the clock, it’s…
By Tori Zackery It’s no secret that social videos are among the most convincing and engaging ways to interact with an audience. Over 500 million people on Facebook watch video everyday and according to Forbes Magazine, internet video traffic will…
By Katie Stiefel I attended Digital Summit Detroit last month for a few chock-full days of digital strategy, innovation, technology – and hashtags. When you have a bunch of tech-loving people under one roof, it usually means there’s a hashtag involved.…
By Tori Zackery There is no shortage of beautiful places to visit around the world. #TeamMoonsail finds inspiration in traveling. We even document our adventures and those of clients on our office travel map. If you’re planning your next trip,…
By Sedora Tantraphol Organizations in different sectors often use Facebook differently, just as nonprofits and for-profits may have widely varied uses for the powerhouse platform. If you serve as an administrator of a nonprofit’s Facebook business page, you may have found…
By Rose Tantraphol I’ve never met two people with the same email philosophy. When it comes to inboxes, my preferred state is zero. I do not archive anything until it has been dealt with — either completed outright, or moved…
By Katie Stiefel Earlier this month, Instagram announced that over 200 million of its 700 million users are using Instagram Stories every day, up from 150 million in January. This means that more people are using Instagram Stories than Snap (formerly…
By Rose Tantraphol Not that long ago, a simple invite to a networking event would make me cringe. I considered networking events to be showcases of the haves and the have-nots — those who have that magical skill of feeling…
By Katie Stiefel If I could “like” the Facebook Leadership Communications Summit I attended in February a hundred times, I would. Not only because I had the opportunity to meet inspiring communicators from across the globe and eat lots of…
Visual storytelling, reimagined Say goodbye to agonizing over which photo or video to post on Instagram. With Instagram’s latest update, you can choose up to 10 photos and videos in one post and swipe through to see all of them.…
By Katie Stiefel Our blog post last week detailed some of the most recent updates Facebook has to offer. While it’s good to stay on top of new features, it’s important to maintain an engaging Facebook presence. Check off these…