Who loses the PR battle: Comic Sans or stock photography?

By Rose Tantraphol 

Based on likes, shares and comments (ranging from “This is fabulous!” to “Amazing. All my clients are getting these photos.” to simply “YESSSS!”), Moonsail North’s Facebook followers seemed to really enjoy our share of the AdWeek piece titled “Vince Vaughn and Co-stars Pose for Idiotic Stock Photos You Can Have for Free: Getty and Fox team up for Unfinished Business stunt.”

The piece begins:

Stock photos have a bad rap. They’re campy and cheesy and the butt of plenty of jokes. But what’s great about them is they’re often the catalyst for promotions or gags—sort of a comedic blank slate.

Enter the new Vince Vaughn movie Unfinished Business, which comes out Friday. Twentieth Century Fox has teamed up with iStock by Getty Images to create a set of stock photos featuring Vaughn along with co-stars Tom Wilkinson, Dave Franco and others.

This led me to wonder: What’s the worse job? Defending stock photography or defending the Comic Sans typeface? 😉  As a typeface geek myself, I am pretty confident that I could never defend Comic Sans in the court of public opinion. (If you are a fellow lover of good fonts, by the way, check out Moonsail North’s Font Club board.)

So, if forced to choose, stock photography would have to be it–though having Vince Vaughn in more iStock photos would making selecting photos, when necessary, much more entertaining. Happily for you, however, last week, we shared the mother lode of free sites, which includes several focused on free, high-res photography. Know how that should make you feel? I think another set in this spoof gallery sums it up:

Business team enjoying victory