A question and answer session with experienced board member Shiva Berman By Sedora Tantraphol For our second guest blog post, we sat down with Shiva Berman, who has served as a nonprofit board member for over 18 years and hasā¦
The internet, social media and nonprofit fundraising space are all crowded, but good visual design will help your content stand out from all the noise. Human beings are visual creatures — we process visual information much faster than written information.ā¦
One of the many challenges ā and opportunities too ā of working in digital communications and the social media space is keeping up with trends. While the fundamentals of best storytelling practices donāt change, the distribution platforms we increasingly relyā¦
Here at Moonsail North, we love the opportunity to serve as thought-partners to clients who are on the critical cusp of launching a new product, program or project and need guidance. That guidance might involve determiningĀ whether itās feasible to beginā¦
Time doesn’t just fly — it pushesĀ forwardĀ like a rocket when you love what you do.Ā TheĀ Moonsail North team officially launchedĀ at the very end of 2014, just before the holidays. Our mission?Ā MarshalĀ storytelling and strategy to help innovators communicate and grow. It hasā¦
Members ofĀ #TeamMoonsail get theĀ question all the time: Why “Moonsail North”? It was a treat to get a call fromĀ FOCUS, the magazine of the Lansing Regional Chamber of Commerce, to chat about this question and several others, including what puts theā¦
As a millennial whose first career was as a reporter for a print newspaper, itās been fascinating to watch the changes in the media landscape. All over the country, new and established media outlets continue to grapple with the bestā¦
Boards are governing bodiesĀ charged with the critical responsibility of overseeing an organization or company. While no two boards are exactly alike, the most successful boards share certain traits — with diversity being one. What is board diversity, and why isā¦
Letās face it. Grant research requires a lot of grunt work. Thereās just no getting around it. A thorough research and vetting process is key to focusing your limited energy and efforts on identifying the strongest fit grants. In theā¦
For the past several years, more and more funders have become focused on sustainability. Most grant applications now ask you to answer The Sustainability Question, which is some variation of: āHow will your organization sustain the program after the fundingā¦
Promoted Pins Just Got More Sophisticated Back in January, we gave you the exciting news that small and medium sized businesses can now pay for promoted pins — similar to buying ads on Facebook or other social media platforms. Promotedā¦
Are you reaching your audience on mobile? If youāre not, you might not be reaching them at all. Facebook has 1.4 billion active mobile users every month ā and more importantly, 47 percent of its total user base only usesā¦