Our friends at Avalon Housing are proving that net-zero energy living is possible!
Veridian, a newly constructed sustainable neighborhood in Ann Arbor, Michigan, is one of the nation’s first solar-powered, net-zero and net-positive energy, fossil-fuel-free communities.
The Michigan Lakes and Streams Association (MLSA) is sporting a new visual identity that reflects their commitment to protecting Michigan’s inland waters for future generations!
#TeamMoonsail was thrilled to collaborate with this nonprofit to create a brand they’re proud to show off.
The layered shapes within the logo symbolize MLSA uniting forces to support, protect, and educate on the state’s beloved waterways. The vibrant colors convey the orange shades of a sunset sky over a lake — a symbol of community togetherness and shared appreciation for our beloved state. The lighter blue tone representing rivers and the darker blue tone representing lakes convey a sense of clean freshwater and tranquil waves touching the green land that embraces the waterways.
Developing a brand identity for a coalition is a delicate balancing act that requires authentic listening, blending different points of view, and engaging stakeholders in several modalities. Moonsail North customizes our brand identity development projects to ensure full stakeholder buy-in and a final result that represents the coalition’s collective vision, plus any cultural, linguistic, historical, or regional nuances that might impact the process.
We're starting to feel a fall "Breeze" in the air, which means it's time to get your travel pLANs in order with Capital Region International Airport (LAN) and Breeze Airways!
You can #FlyLansing nonstop to the Sunshine State conveniently and easily through FlyBreeze.com.
Congratulations to our friends at Fair Food Network and Double Up Food Bucks Michigan on the successful completion of the first Double Up Food Bucks Awareness Month! The in-person events and digital marketing efforts — including Double Up Champion spotlights healthy food recipes, and online giveaways — received an overwhelming amount of media attention!
Honor Community Health, a federally qualified health center with 16 locations across Oakland County, Michigan, serves 18,000 patients annually who are mostly low-income and underinsured. Over 60% of their patients are on Medicaid, so the nonprofit is bracing for the proposed cuts to the federal health program.
Read more about the impacts of proposed cuts to both Honor Community Health, and the wider health care industry.
Our friends at Charitable Gift America are working behind the scenes to connect talent with supporting a good cause!
This season, Michigan State Baseball and lefthanded strikeout specialist Joseph Dzierwa are teaming up to support 6-year-old Luca Wright, who is currently battling B-cell acute lymphoblastic leukemia.
Through Team IMPACT, an organization that matches children facing serious illness and disability with college sports teams, MSU Baseball selected Luca to be their prized recruit for this season!
Earth Day was globally commemorated on April 22. For our friends at the MSU College of Natural Science however, Earth Day is every day as they roll up their sleeves and take on solutions to some of the biggest challenges of our time. From geoengineering and solar panels to planting trees and using hydrological models, learn more about the work that MSU is putting in to stand as a climate leader. Read from NatSci researchers and others on the answers to five vital climate change questions.
This month, #TeamMoonsail proudly supported the launch of Sparrow Health System's new podcast series, Sparrow Speaks. The podcast features local healthcare leaders addressing important topics and promoting the health and well-being of the Mid-Michigan community. Stream or download the latest episode today!
#TeamMoonsail reveals our favorite eco-friendly products we’ve switched to, and we’re never going back To celebrate Earth Day, we’re reflecting on how we can integrate more sustainable, eco-friendly habits into our routine to keep our Earth beautiful and clean. Sustainability,…
Did you know Michigan has a new auto insurance law? You are no longer guaranteed full medical coverage if you get into an accident—instead, you will need to choose unlimited lifetime benefits to ensure you are protected. Keep an eye out for the #ChooseUnlimited campaign spearheaded by the Michigan Brain Injury Provider Council—we’ve worked with them on billboards, social media and digital ads to educate consumers about the new law.
2020 is upon us, and so are predictions about the year to come! Our newest member of #TeamMoonsail, Ashlyn, explores four social trends that will improve your social media efforts this year. Find out how you can use stories, video engagement, and shopping to take your brand to the next level in 2020!