Tag: ✏️ Marketing

Instagram tells a better story than Snap

Earlier this month, Instagram announced that over 200 million of its 700 million users are using Instagram Stories every day, up from 150 million in January. This means that more people are using Instagram Stories than Snap (formerly known as…

Increase Engagement with Instagram Stories

UPDATE: On Oct. 27, Twitter announced it’s shutting down the video-sharing service Vine “in the coming months.” Vine allows users to share 6-second video clips. With prominent platforms such as Instagram and Snapchat allowing users to post videos and Stories,…

Snapchat 101: Getting Started

Don’t let the ghost fool you — Snapchat isn’t scary. By now, you’ve surely heard of Snapchat. It’s everywhere — even on TV commercials — and it isn’t going away any time soon. Since it launched in 2011, Snapchat has…

New emojis are coming to a smartphone near you

Get ready to clink your cyber champagne glasses — dozens of new emojis are heading to your smartphone today. Unicode Consortium — the masterminds behind the popular digital hieroglyphs — have approved 72 new symbols for emotions, gestures, food, animals…

Content marketing hacks session coming to Lansing

If you’re in the communications field, it’s hard to avoid hearing about content marketing these days. We think this is a good thing, even though, of course, it’s important to ask the tough questions when it comes to content marketing’s effectiveness. Rose on…