Newsletter
Dive into creative collaborations, industry insights and more!
February 2020
#TeamMoonsail was thrilled to take home six awards from the Mid-Michigan Creative Alliance 2020 ADDY award ceremony! We’re honored that our collaborations with Elizabeth Abdnour Law, Blooming Botanicals, The Scott Foundation, and Physicians Health Plan were recognized. Stories can take…
January 2020
2020 is upon us, and so are predictions about the year to come! Our newest member of #TeamMoonsail, Ashlyn, explores four social trends that will improve your social media efforts this year. Find out how you can use stories, video…
December 2019
As we wind down 2019, we’re donning our Ugly Christmas sweaters and toasting to another fast-paced year filled with story-inspiring collaborations, experiences and client impact. Thanks for being part of our journey. We look forward to creating strategic campaigns and…
November 2019
Looking to give more meaningful gifts this holiday season? Consider adding a twist to your usual White Elephant gift exchange with White Elephant for a Cause! Get colleagues, friends, or family to share a cause they’re passionate about, and make…
October 2019
All Hallow’s Eve is quickly approaching, and for all the superfans like #TeamMoonsail’s Sedora and Lauren, that means cozying up on the couch to watch Hocus Pocus. Holiday traditions vary across families and cultures, but what links them is their…
September 2019
What can the movie Free Solo — which documents Alex Honnold’s summit of El Capitan in Yosemite National Park, without a rope — teach us about telling stories for our businesses and providing value to our customers or clients? Find…
August 2019
When starting a new project, #TeamMoonsail thinks first about how storytelling around that project can move an audience to act. But there’s another word in Moonsail North’s tagline that equally drives the work we do on behalf of our clients.…
July 2019
Thank you to Lansing Mayor Andy Schor for donating a Lansing Ignite suite for the game on July 9 to the Greater Lansing Food Bank, which we paddled for at their Empty Plates event! As an agency located downtown in…
June 2019
Why is it that when we see a slick smartphone on a plain white backdrop, we immediately think of Apple? It’s because our brains make associations even before our consciousness catches on. Along with logos, slogans, and jingles, we recognize…
May 2019
#TeamMoonsail welcomes Elexi Dailey to our crew of storytellers! Elexi excels at blending data analysis, graphic design, and writing to craft compelling stories, and earned her degree in Advertising Management from Michigan State University. We’re so excited to have her…
April 2019
Did you catch our announcement last month about #TeamMoonsail’s exciting brand refresh in celebration of our fifth anniversary milestone? If you’ve been with us from the beginning and can’t believe how fast it’s gone, please know that #TeamMoonsail can’t believe…
March 2019
“The days are long, but the years are short.” Gretchen Rubin’s quote about living holds true for agency life. Entire weeks, months and seasons can go by in a flash as a marketing communications and branding team immersed in client…
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