At Moonsail North, working with clients on inspiring, informative, or individualized projects is what drives us. #TeamMoonsail is grateful to learn and gain experience from each collaboration, and — combined with the formative years of practice each of our team…
What’s “in” and what’s to come in the social world? By Samantha Capone Changing social media platform features can shape the way we tell stories and engage with followers online, so brands must keep up to stay connected to their…
Grow your following and increase engagement The Instagram landscape is oversaturated with tips and trends on how to get ahead, but if you want to build a successful brand on social media it’s important to nail the basics. If you’ve…
We all have stories to tell. Stories bring us together, empower us to take action, and connect us while we’re apart — it’s at the fiber of our very being. As a team of storytellers, we know the importance of…
Today marks Juneteenth — a holiday that commemorates the end of slavery in the United States and the celebration of the achievements and contributions of Black people to our communities. Beginning this year, our team will be honoring the importance…
As a creative agency, it’s our job to bring creativity to our client work. But let’s face it: it can be hard to stay creative when we’re all distracted and anxious about the state of the world during this pandemic…
At the surface, we are all different — personalities, interests, and much more. But there’s one commonality we share: Everyone has a story. March 20 is World Storytelling Day, honoring the narratives we all tell, experience, and share throughout our…
#StartYourStory is an ongoing series that explores storytelling lessons from popular media and how we can apply them to branding our organizations and businesses. By Sedora Tantraphol and Lauren Tamboer Sisters, All Hallow’s Eve is quickly approaching, and for all…
#StartYourStory is an ongoing series that explores storytelling lessons from popular media and how we can apply them to branding our organizations and businesses. By Sedora Tantraphol A classic quest story archetype about a hero overcoming a challenge that will…
#StartYourStory is an ongoing series that explores storytelling lessons from popular media and how we can apply them to branding our organizations and businesses. By Sisi Zhang, an experienced multiple consultant who is part of our extended team of…
#StartYourStory with pen and paper or type it on the go By #TeamMoonsail Collaboration is one of #TeamMoonsail’s core values, and we try to balance tactile, personal touch points as much as digital storytelling and connections. In reflecting on how…
A lot has changed in our world over the past five years. The reach and influence of social media continued to expand while traditional media companies were forced to contract. Our technology got smarter—and more invasive. McDonald’s started serving all-day…