What’s “in” and what’s to come in the social world? By Samantha Capone Changing social media platform features can shape the way we tell stories and engage with followers online, so brands must keep up to stay connected to their…
Grow your following and increase engagement The Instagram landscape is oversaturated with tips and trends on how to get ahead, but if you want to build a successful brand on social media it’s important to nail the basics. If you’ve…
By Moonsail North As a creative agency, it’s our job to bring creativity to our client work. But let’s face it: it can be hard to stay creative when we’re all distracted and anxious about the state of the world…
This week, PR Week, a publication that public relations professionals look to for news, analysis and features, reached out to Moonsail North’s co-founder, Rose Tantraphol, to discuss Facebook’s PR crisis. It was a pleasure to chat with @PRWeekUS corporate…
By Scott Swanson When The New York Times covers a change to Facebook’s news feed, you know it’s a big deal. And indeed it is. Facebook recently announced what had been rumored for months: that users will begin to see…
By Emily Mata Don’t let the ghost fool you — Snapchat isn’t scary. By now, you’ve surely heard of Snapchat. It’s everywhere — even on TV commercials — and it isn’t going away any time soon. Since it launched in…
By Scott Swanson As a millennial whose first career was as a reporter for a print newspaper, it’s been fascinating to watch the changes in the media landscape. All over the country, new and established media outlets continue to grapple…
By Katie Stiefel I started taking photos with the most inexpensive camera you can buy: an oatmeal box pinhole camera. It may have been made of cardboard, duct tape and a piece of an aluminum can, but it taught me…
by Brianna Baker Canva has long been one of Moonsail North’s favorite free design tools. We use Canva to spice up our social media by creating sharable inspirational quotes, adding visual elements to our blog posts, and bringing facts to…
By Rose Tantraphol The quick-scan version of this post (all you need to know as a user): The upshot: You will eventually no longer need to have a Google+ account to access Google-owned platforms such as YouTube. This will be…
By Scott Swanson Oh, Facebook. Such a wonderful tool for so many reasons – keeping up with old friends, venting to a captive audience, and even playing a small role in major world events. But let’s be real – Facebook…
By Sedora Tantraphol Earlier this month, Pinterest announced a big change: in-platform purchasing integration through Buyable Pins. Pins, Pins and More Pins What’s the difference between product pins, promoted pins, and buyable pins? Product pins include the price of an…