As a creative agency, it’s our job to bring creativity to our client work. But let’s face it: it can be hard to stay creative when we’re all distracted and anxious about the state of the world during this pandemic…
As a distributed team, #TeamMoonsail has relied on user-friendly video conferencing platforms since we launched. While platforms change often, we regularly use several for different purposes—quick internal chats versus more formal client presentations—so we are always ready to recommend the…
COVID-19 has changed the world practically overnight, and our team is not immune to the effects of new routines as social distancing becomes the norm. During one of #TeamMoonsail’s virtual daily team huddles this week, we each shared highs and…
At the surface, we are all different — personalities, interests, and much more. But there’s one commonality we share: Everyone has a story. March 20 is World Storytelling Day, honoring the narratives we all tell, experience, and share throughout our…
When you hear the Imperial March (Darth Vader’s theme), you know evil is coming. When you hear Netflix’s familiar Ta-dum!, you know you’re about to get sucked into binge-watching an entire season of a show. Sounds clue us in to…
New year, new social media strategy? Influencers and brands across the globe are preparing for 2020, refining their best practices for social media. With increasingly sophisticated content being published to social media platforms around the clock, it’s increasingly important to…
As we wind down 2019, we’re toasting to another fast-paced year filled with story-inspiring collaborations, experiences and client impact. 2019 was momentous for our team—we celebrated a milestone five-year anniversary with a new logo and collateral, HQ enhancements, and the…
Hoping to give more meaningful gifts this holiday season? Consider adding a twist to your usual White Elephant gift exchange with White Elephant for a Cause! The rules are simple: 1. Choose your cause Each person chooses a cause and…
#StartYourStory is an ongoing series that explores storytelling lessons from popular media and how we can apply them to branding our organizations and businesses. By Sedora Tantraphol and Lauren Tamboer Sisters, All Hallow’s Eve is quickly approaching, and for all…
#StartYourStory is an ongoing series that explores storytelling lessons from popular media and how we can apply them to branding our organizations and businesses. By Sedora Tantraphol A classic quest story archetype about a hero overcoming a challenge that will…
#StartYourStory is an ongoing series that explores storytelling lessons from popular media and how we can apply them to branding our organizations and businesses. By Lauren Tamboer When starting a new project, #TeamMoonsail thinks first about how storytelling around that…
#StartYourStory is an ongoing series that explores storytelling lessons from popular media and how we can apply them to branding our organizations and businesses. By Sisi Zhang, an experienced multiple consultant who is part of our extended team of…