Storytelling Corner

Exploring storytelling lessons from popular media

Business startups, human startups, and celebrations

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A year after launching a business startup, I was pregnant with a human startup — and this month, both came together as part of a ribbon-cutting celebration for Moonsail North’s new HQ, hosted by Lansing Regional Chamber of Commerce. What has struck…

How to create a Snapchat Geofilter: Promote your brand in a new way

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Snapchat Geofilters are a great way for brands to engage with followers and to create a shared experience. You can create a temporary Geofilter, or a more permanent one. If you follow Moonsail North on Snapchat (username: Moonsailnorth), you probably…

Get to know #TeamMoonsail: A closer look at what makes each member unique

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Over the last month, the members of #TeamMoonsail have spent a lot of time together. In late July, Sedora flew from California to Michigan for a whirlwind month of Moonsail North activities (including being introduced to #TeamMoonsail’s newest member). Between…

Cards Against Humanity Murder Mystery: A Fun, Creative Storytelling Icebreaker

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  Last week, #TeamMoonsail held our annual retreat at Think Space. To kick off a full day of reflection, visioning and bonding, we started off with a creative storytelling icebreaker: Cards Against Humanity Murder Mystery!   The rules are simple: Each…

Our 10 favorite hacks to make life easier

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  #TeamMoonsail compiled our favorite hacks that use creativity and innovation to make life easier and more efficient, so we can all have more time to do the things we love, like hammocking and painting. Work Hacks: Use PicMonkey to…

Teachable Moments: Improve Team Morale through Real-Time Feedback Loops

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  A few years ago, I was called in to facilitate a team crisis meeting to address low morale in the office. There was a lot to unpack, but it boiled down to a lot of tension, mistrust, and a…

Creative books: Four approaches to unlocking creativity

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Creativity is hard work. Sometimes it flows freely — other times coming up with a creative idea feels like pulling teeth. A tried and true method for unlocking creative potential around Moonsail North is by reading creative books. There is…

Examining Effective Boards — Part 1: Building A Sense of Community

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A question and answer session with experienced board member Shiva Berman By Sedora Tantraphol For our second guest blog post, we sat down with Shiva Berman, who has served as a nonprofit board member for over 18 years and has…

Shark Week has year round impact

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One fateful week in August of 1988, Shark Week premiered on Discovery Channel. The most wonderful week has already come and gone this summer, but shark conservation should be discussed year-round. Shark Week content has been heavily devoted to conservation…

Boost productivity with No Meeting Wednesdays

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I was fascinated by the concept of No Meeting Wednesdays when I first heard about it. Companies like Facebook and Asana and nonprofits like Second Harvest Food Bank are implementing No Meeting Wednesday, with great results. Meetings often cause disruptions…

What inspires #TeamMoonsail

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As communicators, innovators and storytellers each member of #TeamMoonsail understands the importance of constantly looking for new sources of inspiration. We wholeheartedly believe that inspiration can be found anywhere. Here’s a peek at some of the places we look to…

How good visual content helps you stand out on social media, online and in fundraising

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The internet, social media and nonprofit fundraising space are all crowded, but good visual design will help your content stand out from all the noise. Human beings are visual creatures — we process visual information much faster than written information.…

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