Storytelling Corner

Exploring storytelling lessons from popular media

Welcome, baby Kai!

ICYMI: Earlier this week, we announced the birth of #TeamMoonsail’s newest member, Kai Enzo Swanson.   Congrats to co-founders Rose Tantraphol and Scott Swanson! Team members Katie and Emily got to visit him in the hospital, and (auntie) Sedora got…

Walk and talk — why #TeamMoonsail loves walking meetings

#TeamMoonsail is all about creativity and innovation. These are the driving forces behind our company — what makes us tick. It should come as no surprise, then, that we approach business meetings with the same school of thought. Collectively, we…

Resources we love — a roundup of Moonsail North’s favorite free and low cost online resources

We love to share resources here at Moonsail North. Because we work with both for-profit and non-profit organizations, we have included resources for both in this edition of our resource guide. Platforms constantly change, so we’ll update this list in future editions from…

New emojis are coming to a smartphone near you

Get ready to clink your cyber champagne glasses — dozens of new emojis are heading to your smartphone today. Unicode Consortium — the masterminds behind the popular digital hieroglyphs — have approved 72 new symbols for emotions, gestures, food, animals…

Why Your Business Should (B)ecome a B Corp

Overview B Corps (benefit corporations) use the power of business as a force for good to solve social and environmental problems. As social/environmental change makers, B corps make a difference while still making money. B Corp certification signals to consumers…

The Elements of Voice: Connecting to Your Audience & Making Your Work Shine

#TeamMoonsail is excited to announce the launch of our guest blog series. Each month, we’ll tap an expert in our networks to share their insights. This week, we asked literary agent Taylor Martindale Kean to share her storytelling and writing voice tips.…

Twitter rolls out big changes

Everyone on #TeamMoonsail is a big fan of Twitter. While we love Twitter – and use it religiously – there are caveats about the platform that make us want to pull our collective hair out.  Earlier this month, after much…

[News release] Moonsail North adds new public relations team member

Moonsail North, a storytelling and strategy agency that focuses on helping innovators communicate and grow, today announced the addition of Emily Mata as a public relations intern. “Emily has a demonstrated ability to take a strategic approach to storytelling, and…

What’s hot in social media marketing

One of the many challenges — and opportunities too — of working in digital communications and the social media space is keeping up with trends. While the fundamentals of best storytelling practices don’t change, the distribution platforms we increasingly rely…

Moonsail North proudly sponsors the Empty Plate event

From our inception, Moonsail North has been dedicated to giving back to the community.  Each team member has a different cause they’re passionate about — for Moonsail North co-founder and principal Rose Tantraphol, it’s making sure people in need have…

Giving along the philanthropic spectrum: Moonsail North’s philanthropic activities

  There are many ways to practice acts of giving along a philanthropic spectrum–from donating knowledge, time, or money to building the capacity of grantmaking organizations–and we at Moonsail North try to make an impact at different points along the…

Employee gives Moonsail North 5-star Yelp review (Reflections on my 1-year work anniversary)

One year ago, I made one of the best decisions of my life: to join the Moonsail North Team. I am so incredibly proud of what our small but mighty team has accomplished in this short amount of time —…